Specials and New Arrivals

Check out the latest sale items and new products arriving at the shop.

Pinarello Dogma F10

product profile

New Pinarello F10

Since its release in 2015, Dogma F8 has become a universal identification code for high-performance in the world of cycling, Now, the name Dogma F10 unleashes a new technical and aesthetic evolution that sparks the adrenaline of all that inhabit that world.

Dogma F10 has also inherited much from the BOLIDE, currently the fastest bike in the world, the current Hour Record holder with Sir Bradley Wiggins, time trial World Champion with Kiryenka and winner of Tour de France 2016 with Chris Froome.

It retains the super-efficient Flatback™ profiles from the Dogma F8, but inherits a new design of the down tube from the BOLIDE TT which shields the water bottles from the airflow, while further increasing the lateral stiffness.